Relative Blog

R=MC2

News and information

Get yourself a healthy dose of rambling and musings from the
minds of the relative marketing team.

2016 ‘Gabriel Ash’ Export Brochure

The 2016 ‘Gabriel Ash’ export brochure was printed today and we are really pleased with the result. This particular brochure had to be written in 3 different languages (Danish, Norwegian Swedish) to accommodate for overseas sales and doing so meant condensing a lot of the content...

New Tyrers Coaches Website Development

The new Tyrers Coaches website development went live today. The project has been ongoing for some time , taking the old website and giving it a more modern look. The new website was developed in WordPress, which allowed us give it the look we desired with it...

53° “Relatively Speaking”

Below is the article about us that features in the February issue of "53 degrees" Really pleased with it! FOR a small company with its roots planted firmly in Manchester’s media and creative industry Relative Marketing is facing a new year in buoyant mood. The “relative” part relates...

Digital VS Traditional Marketing

Explanation Marketing has been around for decades, and only until recently it consisted solely of outbound strategies using platforms such as print media, broadcast media, direct mail and telemarketing. This form of Marketing pushed advertising at a broad variety of consumers with only one-way communication. However, the...

The True Value Of Email Marketing

We’ve all heard of email marketing. We all know it’s utilised by a multitude of businesses globally. We all hear it makes a good return on investment, but what we very rarely hear is why? To some business owners, email campaigns are a foreign form of marketing...

New Infographic Design for A Connolly Ltd

Some people ask us "What's so important about statistics and why do we need them?" Well, in business we need to make decisions and sometimes we need to make them fast. Infographics are a great way of visually demonstrating statistical results and help us to...

Why is quality web content so important?

  Web design, when done correctly, can visually represent your reputation as a business. However, it’s the quality web content that drives prospective customers to regularly re-visit your site. So in essence, without that content you’ve missed out on creating the first chance to actually market your...

A Simple Visualisation For Marketing Performance

Over the past 15 years I’ve met with many SME’s and spoken to the board of directors at larger companies and I find it incredible just how many business owners still don’t analyze their marketing performance. Time and time again I’ve heard the same kind...